Rebecca Santiago | Is So Vain
That CLEAN laundry smell
Published: Tuesday, February 12, 2013
Updated: Tuesday, February 12, 2013 02:02
Last week, I sort of promised to write a column about winter skincare. Given this past weekend’s blizzard, now would be the obvious time to run that.
Well, ha! I have no interest at all in being obvious! Plus, and perhaps more pertinently, I wasn’t able to leave my apartment to buy some of the necessary products for that story. Or, I guess I was able to leave, but I didn’t leave, because I was extremely busy sitting on a couch and drinking wine for three days straight. Worry not, there’s plenty of winter to go.
Now that I’ve buried the lede under two paragraphs (much in the way snow has blanketed our campus? Grasping at straws, I know), I can introduce the actual point of this article. Which is: smelling like clean laundry even if you’re a disgusting person, like me.
The blizzard is relevant, you see, because I festered in my apartment and refused to do anything useful with myself for its duration. By “anything useful,” I mean that I didn’t shower or chip away at the small mountain of laundry in my room.
Oh, and this is the grossest part, which I am only confessing because I am honest and brave and expect to get praised accordingly: I’ve been wearing the same pair of yoga pants for, like, a week. I mean, on and off, but way more on than off.
And yet! Despite my unsanitary tendencies, I think I smelled pretty great all weekend. The trick? CLEAN fragrances — perfume, in my case, but the brand also makes eau de toilettes, moisturizers, shower gels, hair mists and body mists.
I’ve gone through phases with many different scents, but nothing makes me stupid−calm like the smell of clean laundry, fresh from the dryer. The four times I’ve actually done laundry this academic year, I’ve wanted to curl into the piles of unfolded clothes like a cat and just...inhale.
“If that’s the case,” you might ask, “why not treat Febreze like perfume and be done with it?” Look, I’ve tried that, and Febreze is cloying and overbearing on the skin. I was super−conscious of wearing a scent all day, and it shouldn’t be like that. Also, duh, Febreze is kind of a cleaning product, and you really shouldn’t douse yourself with cleaning products.
CLEAN fragrances, on the other hand, are intended for the human body, and you can tell. They’re sophisticated, featuring hints of bergamot and limoncello and what−have−you, but very no−nonsense all the same.
All you need to know is, when you spritz CLEAN Fresh Laundry onto your wrist, you’re not going to be overwhelmed by hints of citrus and florals and woodsy musk. It lives up to its name. Same goes for the brand’s Warm Cotton scent. With amber as one of its three base notes, Warm Cotton is a little heavier, but that’s not a bad thing if you love burrowing your face into hot, clean towels like I do.
Both of these fragrances smell tumbled−dry and dreamy. You might start spraying your room and your clothes with them, which would be stupid, because a one−ounce bottle of either will set you back $38.
I think these are both technically perfumes, but they’re sold on both the men’s and women’s sections of CLEAN’s website, and the bottles and scents are very unisex. If you’re of the male persuasion and perfume makes you uncomfortable, CLEAN’s Shower Fresh eau de toilette is nice, but much more spicy and complex.
It comes down to this, I guess: Would you rather smell like clean laundry, or smell like you’re covering up not having any clean laundry?
That’s what I thought.