Head In The Clouds

The line between style and substance in presidential politics is finally going to be obliterated. All the major political parties have signed on to a plan that will enlist Hollywood's help in boosting turnout come November. Hollywood's aid is coming in the form of ads in which movie and television characters endorse candidates. The new form of character ads are ready to be aired - too late to have an influence in the primaries, but in time to influence voters during the general election. The hope is that the ads will induce many voters to come out to the polls, despite a mind-numbing race between George W. Bush and Al Gore.