While many students will fritter away their well?deserved spring break by relaxing on the beach or dawdling at home, sophomore James Sagan has opted to take a different route. Together with fellow sophomores Sebastian Vik and Mike Latimer, Sagan will be hosting a one?night, six?hour electronic music festival on St. Patrick's Day in Miami.
Dubbed "The Concrete Jungle Experiment," the event will feature six up?and?coming DJs from all around the world, ranging from Norway to Germany to Mexico.
To coordinate such an event, Sagan and his partners knew they would need to temporarily neglect their studies and spend thousands of investor dollars on performances, venue furnishings and promotions.
"We have a radio campaign on the biggest radio station in Miami, and we have aerial banners flying over Miami and over South Beach," he said.
Despite the fiscal and academic costs, Sagan knew he had to pursue his dream.
"This is my passion. I've been wanting to do this since I was twelve," he said. "I love electronic music, and I think it's such a cool way to bring people together."
Sagan and his partners were ultimately sold when they saw pictures of the venue. The collaborative concert will take place in a 30,000?square foot open lot replete with vibrant, intricate graffiti murals. Between 2,000 and 2,500 concertgoers are expected to attend, with ticket prices starting at an affordable $25 and entry limited to those over 18.
Though the threesome will be responsible for overseeing security, bartenders and talent during the concert, Sagan and company are already eyeing their next big event.
"We found a plot of land in Northern California. If everything goes well here - with my parents' blessing - we're going to [host an event] there in the summer."
Check out facebook.com/theconcretejungleexperiment for more information on this event.
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