Meta knows what’s going on in your brain
By Hande Naz Kavas | April 23Meta, which owns Instagram, Facebook and WhatsApp, recently released its scientific neural cognition model, TRIBEv2. Compared to a typical new Instagram update, this model represents a line of neuroscience research that scientists have been developing for decades. Meta is already well known for incorporating addictive algorithms into its social media platforms to predict users’ interests and engagement, in turn improving overall user experience. Its new model, released last month, achieves a highly accurate artificial brain model that shows which parts of the human brain activate in response to different visual, auditory and language stimuli. In simpler terms, scientists have built a copy of the human brain that can show what happens in your brain in response to what you hear, see and process.







